1、山西省2012高考英语二轮复习专题训练:阅读理解(12)阅读下面短文,从短文后所给各题的四个选项(A、B、C和D)中,选出可以填入空白处的最佳选项。AIn the computer age, most of us take a broadband Internet connection for granted Whether cable or mobile broadband, todays connections are many times faster than those in the early days Videos play smoothly, complex websites
2、load quickly, and files download much faster than ten years ago And the files are much bigger tooTheres a catch, of course You have to live near enough to a major city to get broadband Internet If you dont, its slow dial-up access for you And for those living really far out, there may be no Internet
3、 access at allTechnology experts often talk about the “last mile” problem, which refers to the difficulty of bringing Internet access to remote locations In cities and suburbs, its relatively easy to provide access for everyone It is much more difficult to deliver access to those living far from cit
4、ies, especially in developing countries Internet service providers, for their part, have been reluctant to provide access to sparsely(稀疏地) populated areas The handful of Internet users they would reach wouldnt cover the expenseBut every year, technological advancements allow of more and more Interne
5、t users Most broadband connections today run over existing cable TV and telephone lines although these technologies arent available everywhere Some companies have delivered the Internet over standard power lines Advancements in cheaper, more efficient fiber optics cables(光纤电缆) promise to bring extre
6、mely fast Internet connections to more usersStill, the “last mile” problem remains hard to deal with There will always be somewhere that doesnt have an affordable broadband connection But someday that might not matter If the rapid progress in cell phone technology is any indication(迹象), it may not b
7、e too long before an Internet connection simply follows you wherever you go1 The underlined part “ a catch” (in Paragraph 2) probably means “_”A a rare challenge B a desirable plan C an efficient device D a hidden problem2 What can we know from the third paragraph?A Internet connection has not been
8、popular in most cities B Internet service providers care about rural customers C Computer is popular in developing countries D It is hard to bring Internet access to users in remote areas3 Paragraph 4 mainly tells us that technological advancements _A make TV and telephone available everywhere B bri
9、ng great change to peoples everyday lifeC make it possible for more people to use the InternetD bring faster Internet connections to users4What may eventually settle the “last mile” problem?AThe broadband connections getting faster BMore and more Internet usersCMore and more Internet connections DTh
10、e rapid progress in cell phone technologyBTo understand the marketing concept, it is only necessary to understand the difference between marketing and selling Not too many years ago, most industries concentrated primarily on the efficient production of goods, and then relied on “persuasive salesmans
11、hip” to move as much of these goods as possible Such production and selling focuses on the needs of the seller to produce goods and then convert(使转换) them into moneyMarketing, on the other hand, focuses on the wants of consumers It begins with first analyzing the preferences and demands of consumers
12、 and then producing goods that will satisfy them This eye-on-the-consumer approach is known as the marketing concept, which simply means that instead of trying to sell whatever is easiest to produce, the makers and dealers first find out what the consumer wants to buy and then go about making it ava
13、ilable for purchaseThis concept does not imply that business is benevolent(慈善的) or that consumer satisfaction is given priority over profit in a company There are always two sides to every business transactionthe firm and the customerand each must be satisfied before trade occurs Successful merchant
14、s and producers, however, recognize that the surest route to profit is through understanding and catering to(迎合) customers A striking example of the importance of catering to the consumer presented itself in mid-1985, when Coca Cola changed the flavor of its drink The non-acceptance of the new flavo
15、r by a significant portion of the public brought about a prompt restoration(恢复) of the Classic Coke, which was then marketed alongside the new5The marketing concept discussed in the passage is _A. the practice of turning goods into moneyB. making goods available for purchaseC. the customer-centered
16、approachD. a form of persuasive salesmanship6 What was the main concern of industries before the marketing concept was widely accepted?A. The needs of the marketB. The efficiency of productionC. The satisfaction of the userD. The preferences of the dealer7.According to the passage, “to move as much
17、of these goods as possible” ( in Paragraph 1) means “_”A to sell the largest possible quantity of goods B to transport goods as efficiently as possibleC to get rid of these goods in large quantitiesD to redesign these goods for large-scale production8What does the restoration of the Classic Coke bes
18、t prove?A. Traditional goods have a stronger appeal to the majority of peopleB. It takes time for a new product to be accepted by the publicC. Consumers with conservative tastes are often difficult to please D. Products must be designed to suit the taste of the consumerCThe Barbie doll first appeare
19、d at the toy fair in New York in 1959 Its creator was Ruth Handler, an American businesswoman She and her husband Elliott along with Harold Matt Matson started the toy company Mattel She based the design of the new doll on a German doll named Bild Lilli and named her after their daughter BarbaraThe
20、first Barbie wore a black and white swimsuit and had her hair in a ponytail(马尾辫) She looked very grown-up But any concerns that parents would not want to buy it for little girls were soon proved wrongMattel sold 300,000 Barbie dolls in the first year at a price of three dollars Today, a fifty-year-o
21、ld Barbie in good condition might cost more than 27,000 dollarsBarbie dolls have represented 50 different nationalities and are sold in 150 countries Mattel says 90% of girls in the United States between the ages of three and ten own at least one Barbie doll It says girls between the ages of three a
22、nd six own an average of about 12Barbie also faced her share of critics A well-known example was when womens education groups objected to a talking Barbie doll that declared, among other things, “Math class is tough!” Mattel agreed to change it Saudi Arabia has banned Barbie dolls And a lawmaker in
23、the American state of West Virginia would like to do the same Last month, he proposed banning sales of Barbie and other dolls that influence girls to put too much importance on physical beautySome people say Barbie is an unhealthy role model for young girls Robin Gerber disagrees She wrote a book ab
24、out Barbie She points out dolls like scientist Barbie and race car driver Barbie She says people who criticize Barbie should tell girls the story of the businesswoman who created her She says Ruth Handler wanted the dolls to help girls think about what they wanted to do with their lives9The first Ba
25、rbie doll might not be popular among little girls because _A. her hairstyle was out of fashionB. her appearance looked much too matureC. her way of dressing was against the traditionD. physical beauty wasnt thought to be important10 From the passage we know that Mattel _A is one of the worlds larges
26、t toy companies B is the director of an American toy company C was the woman who originally created BarbieD was a salesman who was good at selling Barbie dolls11Barbie dolls are criticized partly because they make girls _A pay too much attention to their physical beautyB neglect their schoolwork and
27、 inner beauty C prefer physical beauty to inner beautyD waste too much time and money on clothes12It can be inferred from the last paragraph that in her book Robin Gerber _A shows Barbie dolls have a negative influence on girlsB praises a successful person who sells Barbie dollsC expresses her own f
28、avorable opinion about Barbie D argues for banning the sales of Barbie dollsDThe biggest safety threat facing airlines today may not be a terrorist(恐布分子) with a gun, but the man with the portable computer in business class In the last 15 years, pilots have reported well over 100 incidents that could
29、 have been caused by electromagnetic(电磁) interference(干扰) The source of this interference remains unconfirmed, but increasingly, experts are pointing the blame at portable electronic device such as portable computers, radio and cassette players and mobile telephonesRTCA, an organization which advise
30、s the aviation(航空)industry, has recommended that all airlines ban(禁止)such devices from being used during “critical” stages of flight, particularly take-off and landing Some experts have gone further, calling for a total ban during all flights Currently, rules on using these devices are left up to in
31、dividual airlines And although some airlines prohibit (禁止)passengers from using such equipment during take-off and landing, most are reluctant to enforce a total ban, given that many passengers want to work during flightsThe difficulty is prediction how electromagnetic fields might affect an aircraf
32、ts computers Experts know that portable device emit radiation which affects those wavelengths which aircraft use for navigation and communication But, because they have not been able to reproduce these effects in a laboratory, they have no way of knowing whether the interference might be dangerous o
33、r notThe fact that aircraft may be vulnerable(易受损的)to interference raises the risk that terrorists may use radio systems in order to damage navigation equipment Another worrying though, is the passenger who cant hear the instructions to turn off his radio because the music is too loud 13What is said
34、 about the over 100 aircraft incidents in the past 15 years?AThey may have taken place during take-off and landingBThey may have been caused by the damage to the radio systemsCThey were suspected to have resulted from electromagnetic interferenceDThey were proved to have been caused by the passenger
35、s portable computers14Few airlines want to impose(强加)a total ban on their passengers using electronic devices because Athey have other effective safety measures to fall back onBthey dont believe there is such a danger as radio interference Cthe harmful effect of electromagnetic interference is yet t
36、o be provedDmost passengers refuse to take a plane which bans the use of radio and cassette players15Why is it difficult to predict the possible effects of electromagnetic fields on an airplanes computers?ABecause experts lack adequate equipment to do such researchBBecause it is extremely dangerous to conduct such research on an airplaneCBecause it remains a mystery what wavelengths are liable to be interfered withDBecause research scientists have not been able to produce the same effects in labs115 DDCD CBAD BAAC CCD 高考资源网独家精品资源,欢迎下载!高考资源网Ks5uK&S%5#UKs5uKs%U高考资源网高考资源网高考资源网