1、Unit 3 A taste of English humour晨背15分钟填词并背记ChaplinA Great Master of HumourChaplin was an extraordinary performer who starred in and directed many outstanding comedies.Few were bored watching his moustache,his gestures or his entertaining reactions when chased by detectives.Being drunk,sliding on a b
2、anana skin or whispering his own failures to nobody,he made us feel more content with our life without any verbal explanation.His particular sense of humorhas astonished everybody throughout the world up to now.In a small budget film,he played a badly-off and homeless person wearing worn-out shoes a
3、nd messy clothes.On one occasion,he was trapped by a snowstorm in a vast mountainous area.Though he overcame many difficulties,he wasnt fortunate enough.With all the porridge eaten up,he picked out a shoe and boiled it to eat.He cut off the leather bottom and chewed it like a pancake.According to an
4、 actress,his acting was so convincing and amusing that everybody couldnt help bursting into laughter.幽默大师卓别林卓别林是一名非凡的演员，他主演并导演了多部杰出的喜剧。看见他可笑的小胡子、滑稽的手势动作，还有面对警探的追捕时有趣的反应，很少有人会觉得厌烦。喝醉酒啦，踩到香蕉皮滑倒啦，或者自言自语(低语)自己的糗事啦，他无需任何语言的解释表演总是使我们对自己的生活感到更加满意。他独特的幽默感直到现在依然使世界各地的人们都感到惊讶。在一部小预算的电影里，他穿着磨破的鞋子和脏兮兮的衣服，扮演了一名贫
5、穷又无家可归的人。在一幕场景中，他被一场暴风雪困在一片广阔的多山的区域里。尽管他克服了许多困难，但是他的运气不够好。粥都吃完了，他只好挑出一只鞋子煮来吃。他切下皮革的鞋底，像吃烙饼一样地咀嚼起来。据一名女演员所说，他的表演是如此地令人信服而又逗人发笑的，以致所有人都忍不住大笑起来。1 (n.)幽默；滑稽 (adj.)幽默的；滑稽的2 (n.)表演者；演出者 (vt.)表演 (n.)表现；表演；业绩3 (adj.)幸运的；吉利的 (adv.)幸运地 (反义词)(adv.)不幸地 (n.)运气；财富4 (adj.)厌烦的 (adj.)令人厌烦的humourhumorousperformerperf
6、ormperformancefortunatefortunatelyunfortunatelyfortuneboredboring5 (vt.&vi.)欢乐；款待 (adj.)愉快的；有趣的 (n.)娱乐6 (n.)失败(者)；失败的人或事 (vi.)失败7 (vt.)使发笑；使愉快 (adj.)好笑的；有趣的 (adj.)愉快的 (n.)愉快；快乐8 (n.)解释；讲解；说明 (v.)解释；说明9 (vi.)作出反应；回应 (n.)反应；回应entertainentertainingentertainmentfailurefailamuseamusingamusedamusementexpl
7、anationexplainreactreaction重点知识30分钟content adj.满足的；满意的 n.满足；内容，含量 vt.使满足(P18)(1)单句语法填空We should never be content book knowledge only.I am content (view)the mountains from below.I emptied the (content)of the fridge into carrier bags.withto viewcontents(2)单句写作随着时间的流逝，他满足于过简朴的生活。As time went on,he a si
8、mple life.was content with/contented himself with(1)be content to do sth.be to do sth.乐于做某事；满足于做某事feel/be content with sth.feel/be /with sth.对某事感到满意/满足(2)content sb./oneself 使某人/自己对感到满足(3)ones content 尽情地；尽兴地willing/readysatisfiedpleasedwithtohearts名师点津(1)content作形容词时，通常作表语、后置定语或状语，作前置定语时要用contented
9、。(2)content作“目录”和“所容纳之物”讲时，总是用其复数形式。astonishing adj.令人感到惊讶的(P18)(1)单句语法填空It is (astonish)that China produces one third of the worlds cigarettes.He was (astonish)to see how his hometown had changed in the past 10 years.To our great，he wasnt at the news at all.(astonish)astonishingastonishedastonishme
10、ntastonishedastonishing(2)一句多译使我万分惊讶的是，她仍然记得我的名字！，she still remembered my name!(astonishment)she still remembered my name！(astonish；主语从句)Much to my astonishmentWhat astonished me most was that(1)vt.使惊讶 astonishes/astonished sb.that.令某人惊讶的是(2)adj.感到惊讶的be astonished sth.因/对某事感到惊讶be astonished sth.对做某事
11、感到惊讶(3)n.惊讶 astonishment 令某人惊讶的是 astonishItastonishedat/byto doastonishmentto onesentertaining adj.愉快的；有趣的(P18)单句语法填空The traveller entertained his friend stories,some of which were really more than could be believed.Humour will help your speech stand out and keep everyone(entertain).This law applies
12、 to theatres,cinemas and some other places of public(entertain).withentertainedentertainment(1)vt.使愉快；使有趣entertain sb.用使某人快乐；用使某人有兴趣 sb.宴请某人；招待某人(2)adj.愉快的，娱乐的 adj.令人愉快的 n.娱乐；消遣；款待 entertainwithentertainentertainedentertainingentertainmentconvincing adj.令人信服的(P18)单句语法填空We were able to convince the s
13、tudents the need for wider reading.They tried to convince him (support)them.We are (convince)that the 2022 Beijing Winter Olympic Games will be a great success.This last argument is the most (convince)to me.ofto supportconvincedconvincing(1)convince vt.说服；使确信convince sb.sth.使某人相信某事convince sb.sth.说服
14、某人做某事 sb.that 使某人确信(2)adj.信服的；确信的be convinced .确信(3)adj.令人信服的 ofto doconvinceconvincedof/thatconvincingdirect vt.&vi.导演；指示；指挥 adj.直的；直接的；直率的(P18)单句语法填空The judge directed the defendant (remain)silent.I will telephone you (direct)I hear the news.to remaindirectlyThe film Miss Granny(direct)by Chen Zhe
15、ngdao is popular with young people.Thompsons direction,the college has developed an international reputation.Standing at the crossing,I feel cars passing by all directions.directedUnderin(1)direct sb.sp.指引某人到某处direct sb.sth.指示/命令某人做某事direct(that)sb./sth.()do/be done 要求某人/事(被)做(2)n.方向；指导；动向；(常用复数)用法说
16、明 四面八方地in the direction 朝方向 the direction of sb.sb.s 在某人的指导/管理下toto doshoulddirectionin all directionsofunderunderdirection(3)n.导演(4)adv.直接地；立即，立刻directly也可作连词，表示“一就”，常用于引导时间状语从句名师点津 作为副词，direct常用于具体意义，意为“中途不停；径直”；directly常用于抽象意义，意为“直接；立即；马上”。directordirectlyparticularly adv.尤其；特别地；特殊地(P20)单句语法填空He
17、is a very open-minded man,and wont be particular these small things.This kind of food is rich in nutrition,and particular it contains a lot of minerals.We shouldnt look down on others,(particular)the disabled.about/overinparticularly(1)particularly 尤其；特别；格外(2)adj.特殊的；特别的；挑剔的 /sth.对讲究/挑剔 in particula
18、rparticularbe particular aboutoverworse off 恶化；每况愈下的(P18)单句写作但是，这个世界因为不必要的苦难而变得更糟。But the world is because of the suffering brought needlessly into it.这个学校的确非常缺少图书。The school is really quite books.worse offbadly off for我们希望有所改善，然而事情却每况愈下。We are hoping for an improvement but things have.更糟糕的是，我的车在途中出
19、了故障。，my car broke down on the way.gone from bad to worseTo make matters worse(1)be badly off sth.缺少某物(反义短语)be off 富裕的；境况好的 off 更富裕的；境况更好的(2)and go from to 越来越坏；每况愈下(3)to (and)what worseworse 更糟糕的是 forwellbetterworseworsebadworsemake matters/things worseis worseevenstillpick out 挑出；辨别出(P18)(1)写出下列句中p
20、ick out的含义I have been picked out to represent the whole team.There were so many people at the conference that I couldnt pick him out.Having read the passage many times,I finally picked out its main idea.挑出辨别出领会；理解(2)单句写作她从数千申请者中被挑选出来做这份工作。She from thousands of applicants for the job.振作起来，勇气就是做你不敢做的事
21、。.Courage is to do what youre afraid to do.电话响了，我接了起来。The telephone rang and I it.was picked outPick yourself uppickeduppick sb./sth.from.从中挑出/辨别出某人/物pick 拾起；捡起；学会；承载pick yourself (跌倒后)爬起来；振作起来pick ones 扒窃pick (瞄准)射击；去除pick ones 择路而行；小心看着路行走outupuppocketoffwaycut off 割掉；切断；断绝(P18)用cut相关短语的适当形式填空The
22、village by the heavy snow for more than a month.She was really when all her friends refused to help her.When you give a speech,youd better unimportant details.Dont while others are speaking.has been cut offcut upcut outcut in(1)cut off 中断(电话通话)；中止关系，与隔绝cut off 切掉；割掉；阻挡；停止(供给)cut.(from.)切断的去路；使与外界隔绝(
23、2)sbsth.offAs Victor Hugo once said,“Laughter is the sun that drives winter from the human face”，and up to now nobody has been able to do this better than Charlie Chaplin.(P18)(1)单句写作正如古语所说，“凡事都是一分为二的”。，“Every coin has two sides.”As the old saying goes正如我们所料，G20峰会引起了全世界的关注。G20 Summit,，attracted the
24、attention of the whole world.众所周知，成功来自于努力。，success comes from hard work.as we expectedAs we all know/As is known to all(2)句型转换This is such an interesting book we all like to read.This is such an interesting book we all like to read it.asthat(1)as引导非限制性定语从句，指代整个主句的内容，可放在主句之前、之后或中间，意为“”。(2)as引导非限制性定语从
25、句的常见搭配：as we /as is 众所周知as 正如经常发生的那样as 正如我们预料的那样正如；像all knowknown to us alloften happenswe expectas 如你所见as 如上所述as 这是常有的事；情况常常如此名师点津(1)which引导非限制性定语从句时，只能位于主句后面，指代主句整句或部分内容。(2)在such.as.结构中，as引导限制性定语从句，在从句中作主语或宾语；而such.that.结构中，that引导结果状语从句，在从句中不作任何成分。you can seehas been said aboveis often the caseUnf
26、ortunately his father died,leaving the family even worse off.(P18)单句语法填空A terrible earthquake happened in this country in June,(cause)scores of deaths.causingThe sunlight is white and bright,(throw)hard-edged shadows on the ground.They reached the company out of breath only (tell)they were fired.Her
27、 father ran away from home,never (hear)from again.throwingto be toldto be heard(1)leaving.为现在分词短语作结果状语，表示自然而然的结果。(2)现在分词作结果状语常表示“预料、情理之中”的结果，而不定式作结果状语常表“”的结果，有时为了强调，在不定式前加 。出乎意料only课文语法填空5分钟Charlie Chaplin was a 1 (humour)actor.He entertained us with nonverbal humour.Born in poverty,he became famous
28、 2 using a particular form of acting in entertaining silent movies.He was 3 charming character,well-known throughout the world.He played a poor and homeless person,4 (wear)large trousers,worn-out shoes and a small round black hat and carrying a walking stick.The character was a social 5 (fail)in the
29、 movies,but he 6 (love)by all the people.By overcoming 7 (difficult),being kind to people who were unkind to him,making a sad situation entertaining and eating a 8 (boil)shoe,Charlie Chaplin made us happy and excited.Charlie Chaplin wrote,directed and produced movies in 9 he starred.In 1972 he was g
30、iven a special Oscar for his outstanding work of bringing humour to 10 (we)all through films.1 2.3.4.5.6 7.8.9.10.humorousforawearingfailurewas loveddifficultiesboiledwhichusBorn in poverty,he became.为过去分词作状语的用法：一般而言，当动词与句子主语为被动关系时，用过去分词充当状语。需特别注意的是在“be过去分词介词”构成的短语中，要用过去分词作状语，其中的过去分词相当于形容词，这种用法相当于形容
31、词作状语。如be lost in“沉浸于”，be pleased with“满意”等。walking stick意为“拐杖，拐棍”，walking为动名词作定语。动名词与现在分词作定语时的区别是：动名词表示功能、用途，而现在分词表示正在发生的动作。如 washing machinemachine for washing洗衣机，而boiling water water that is boiling。随堂检测10分钟.单句语法填空1In parts of Asia you must not sit with your feet (point)at another person.2The musi
32、c they are playing sounds so (bore).3All work was produced by the students the direction of John Williams.4Just Yeats said,“Education is not the filling of a pail(桶),but the lighting of a fire.”pointingboringunderas5Our government has taken some measures (overcome)the lack of electricity,but it may
33、take some time before we have enough power.6This is the most (convince)scientific evidence so far that they are indeed different species.7I can remember few occasions he was absent from class in primary school.8The snow lasted a week,(result)in a serious traffic confusion in the whole area.to overco
34、meconvincingwhenresulting9The (content)you are,the less necessary youll feel to try to increase your income.10At the magic performance,I found it (astonish)that a pigeon appeared out of the magicians empty hand.more contentastonishing.教材微写作A根据提示完成句子1有时，我们会见到一些失败的人。(failure)答案：Sometimes,we see some f
35、ailures.2他们对生活不满意，从不想去克服困难。(be content with;overcome)答案：They are never content with their life and never think of overcoming difficulties.3他们中有些人很抑郁，不和外界接触。(depressed;cut off)答案：Some of them are depressed and cut off from the world.4还有些人穷困潦倒，以致无家可归。(badly off;homeless)答案：Some are so badly off that t
36、hey become homeless.5我们应该使他们相信生活是美好的。(convince)答案：We should convince them that life is wonderful.B将以上句子连成一篇逻辑严密的短文，注意书写规范 答案：Sometimes,we see some failures who are never content with their life and never think of overcoming difficulties.Some of them are depressed and cut off from the world.Some are
37、so badly off that they become homeless.We should convince them that life is wonderful.单元拓能训练单元话题写作应用文假定你是李华，是海歌中学(Highgate School)的交换生，得知幽默大师Mr Brown正在招收海外弟子，你很想成为他的弟子。现在请你给他写一封电子邮件，内容包括：1拜师的目的；2幽默的重要性；3希望获准。注意：1.词数100左右；2可以适当增加细节，以使行文连贯。精彩范文Dear Mr Brown，Im Li Hua,a Chinese exchange student in High
38、gate School.Knowing that you are looking for some students from abroad,to whom you want to pass on your skills of English humour,Id like to be one of them.As we all know,having a sense of humour is good for our physical and mental health.Humour helps us release our stress and keep an optimistic atti
39、tude toward life.Besides,I would like to mix what you teach me with Chinese humour.If so,a bridge will be built between Chinese humour and English humour.I would appreciate it if you could take me into consideration.Looking forward to your reply.Yours，Li Hua课时作业.阅读(2020内蒙古自治区奋斗中学高三月考)Welcome to one
40、of the largest collections of footwear(鞋类)in the world that will make you green with envy.Here at the Footwear Museum you can see exhibits(展品)from all over the world.You can find out about shoes worn by everyone from the Ancient Egyptians to pop stars.篇章导读：本文是一篇应用文。文章主要介绍了一个有关鞋的博物馆中各种鞋类的展览。1Where wo
41、uld you find a famous singers shoes?ARoom 1.BRoom 2.CRoom 3.DThe Footwear Library.答案：A 细节理解题。由第一个表格中的“belonging to everyone from queens and presidents to pop stars and actors”可知，找到著名歌星的鞋应在Room 1。故选A。2What do all exhibits in each room have in common?AAll exhibits in each room have the same shape.BAll
42、 exhibits in each room share the same theme.CAll exhibits in each room belong to the same social class.DAll exhibits in each room are made of the same material.答案：B 推理判断题。由每一个展区的描述可知，它们的主题是相同的，都是展览来自世界各地的有特色的鞋类。故选B。3Which of the following is true according to the text?ARoom 2 is the most visited pla
43、ce in the museum.BResearchers come to the Footwear Library for data.CThe oldest exhibits in Room 1 were made in the 1950s.DRoom 3 has a richer variety of exhibits than the other two.答案：B 细节理解题。由最后一个表格中的“Designers and researchers come here to look up information on anything and everything related to
44、the subject of footwear.”可知，研究人员在Footwear Library查有关他们研究主题的资料。故选B。【词汇积累】resemble v.看起来像；像 a wide variety of 多种多样的 look up 查阅，查找【佳句背诵】Welcome to one of the largest collections of footwear(鞋类)in the world that will make you green with envy.欢迎来到世界上最大的鞋类集合地之一，它会让你非常嫉妒。.完形填空My recently divorced daughter
45、phoned to tell me about a house she was absorbed in.I held the line and listened.I 1 her for moving forward with her life,and I said,“Honey,I am glad youve found something you like,2 dont you think,with the gas prices rising,you might need to buy one house 3 to your work？”As she told me all about th
46、e house,I could hear the 4 and joy in her voice.The moment I spoke the word BUT,it was 5 I had stuck a needle into a balloon.I could hear her 6 deflate(使泄气).I wish Id used the word AND.“Honey,Im glad you found a house in your price 7 ，AND Im happy for you.”I 8 that if I had held my tongue,her 9 woul
47、dnt have changed,and wed have both 10 feeling better.Since then,Ive been doing some 11 .And I am going to 12 myself from using the word BUT.I think I can 13 it,and I am going to give it my best shot.If I 14 ，I will try again and again to 15 that naughty little word from my vocabulary.I intend to sub
48、stitute it with the word AND.篇章导读：本文是一篇夹叙夹议文。作者通过女儿买房这件事领悟到：对别人应该少说“BUT”，多说“AND”。1A.awarded BthankedCattractedDpraised答案：D 根据下文“for moving forward with her life”及上文提到作者的女儿最近离婚了的内容可知，此处指作者称赞(praised)了女儿。2A.orBsoCbutDand答案：C 此处表示“亲爱的，我很高兴你找到了你喜欢的东西，但是，考虑到油价上涨”前后句之间存在转折关系，故用but。3A.accessibleBavailableC
49、beneficialDclose答案：D 此处指靠近(close to)工作地方的房子。4A.amazementBhesitationCexcitementDconfusion答案：C 当作者的女儿告诉作者所有关于那个房子的事情时，作者能从她的声音里听出兴奋(excitement)和喜悦。设空后的“and joy”亦是提示。amazement“惊奇，吃惊”；hesitation“犹豫；踌躇”；confusion“混淆，困惑”。5A.in caseBbecauseCwhetherDas if答案：D 根据语境可知，此处指这就好像作者用针扎了气球一样。as if“似乎；好像”，在此引导表语从句，符
50、合语境。6A.suddenlyBslowlyCoccasionallyDrandomly答案：B 根据上文中的“stuck a needle into a balloon”并结合常识可知，用针扎了气球后，气球会慢慢地变瘪，此处意在突出女儿逐渐变得失落。slowly“慢慢地”，符合语境。occasionally“偶尔”；randomly“任意地”。7A.expectationBrangeCmeasurementDplanning答案：B in ones price range“在某人的价格承受范围以内”。expectation“期望，期待”；measurement“测量，度量”；planning
51、“计划”。作者真的希望自己用了AND这个词，对女儿说：“亲爱的，我很高兴你在你的价格承受范围内找到了一所房子，而且我为你感到高兴。”8A.admitBrecallCdoubtDpromise答案：C 此处指作者对自己的说话方式产生了怀疑，doubt“怀疑”，符合语境。admit“承认”；recall“回忆起”；promise“承诺”。9A.emotionsBstrugglesCburdensDdestinations答案：A 作者意识到换种说话方式，女儿的情绪可能就不会改变。emotion“情感；情绪”，符合语境。10A.come overBgone offCbrought aboutDhun
52、g up答案：D come over“短暂造访；改变立场”；go off“熄灭；爆炸”；bring about“带来，引起”；hang up“挂断(电话)”。此处指挂断电话的时候，两人的心情都会好一些。11A.self-reflectionBself-promotionCself-supportDself-respect答案：A self-promotion“自抬身价”；self-support“自给，自立”；self-respect“自尊”。根据下文的内容可知，此处指作者在自省(self-reflection)。12A.excuse BpreventCspareDprotect答案：B 作者
53、将避免(prevent)自己使用BUT这个词。13A.improveBoverlookCmonitorDmanage答案：D 作者认为自己能做到。improve“提高，改善”；overlook“忽略，不予理会”；monitor“监视，检查”；manage“完成(困难的事)，应付(困难局面等)”。14A.give upBkeep upCturn upDmess up答案：D 如果作者搞砸了，作者会再次进行尝试。mess up“把弄糟；胡乱地做”，符合语境。give up“放弃”；keep up“继续”；turn up“出现，露面”。15A.removeBdismissCseparateDdist
54、inguish答案：A 作者将会一次又一次地尝试把这个“淘气的”小单词从她的词汇表中移出去。remove“移开，拿开，去掉”；dismiss“解雇；摒除(思想、感情等)”；separate“使分开，分离”；distinguish“区分，辨别”。.七选五(2020湖北省龙泉中学、宜昌一中高三联考)Customs on either side of the AtlanticWe all know that Britain and the US are two countries connected by a common language.But in fact,1 ，as BBC did in
55、a recent story called 8 Situations When Britons Behave Differently From Americans.Below Teens has picked out four for you.Take a look.When someone knocks into you.If someone bumps into an American,the victim will most likely look the accidental aggressor in the face and expect an apology.If,however,
56、2 ，chances are that the victim will say“sorry”before the other can make his or her own apology.3 .Britons dont all change into evening dress for supper like what you may have seen in popular TV shows like Downton Abbey.But they do tend to make an effort when going out for dinner somewhere nice.Ameri
57、cans,however,will probably wear a casual shirt to a fancy eatery.When you dont finish your food.When dining out at a restaurant,4 .They think the food is somehow“tainted”once theyve poked at it with a knife and fork.In the US,wrapping it up to take home is a standard practice.When you get into a tax
58、i.Britons will give the cab driver an address,then assume thats it for the interaction until its time to pay.Even if theyre being taken in a roundabout way,5 .In the US,however,most passengers think nothing of telling the driver what route to take after telling him or her the destination.AWhen you g
59、et dressed for dinnerBWhen you go out with your friendsCthe differences are more fun to observeDtheyre very unlikely to say anythingEthe victim happens to be BritishFBritons wouldnt think to take the leftovers homeGthey will point it out immediately and politely篇章导读：本文是一篇说明文。文章介绍了英国和美国的风俗习惯。1C 由“We
60、all know that Britain and the US are two countries connected by a common language.But in fact,1 ，as BBC did in a recent story called 8 Situations When Britons Behave Differently From Americans.”可知，众所周知，英国与美国因为使用同一种语言而有诸多相似之处。近日，BBC就刊登了一篇文章，题为“八种情境：英美人的不同表现”。所以设空处既要与上文为转折关系，又要承接下文。故C选项“探寻英美文化间的差异更加有趣
61、”切题。故选C项。2E 由“chances are that the victim will say sorry before the other can make his or her own apology”可知，他们则很可能会在撞人者开口道歉之前先说“对不起”。所以设空处是条件状语从句，说明如果被撞的碰巧是英国人，他们则很可能会在撞人者开口道歉之前先说“对不起”。故E选项“如果被撞的碰巧是英国人”切题。故选E项。3A由“Britons dont all change into evening dress for supper like what you may have seen in
62、popular TV shows like Downton Abbey.But they do tend to make an effort when going out for dinner somewhere nice.Americans,however,will probably wear a casual shirt to a fancy eatery.”可知，享用晚餐时，英国人虽然不会像热门英剧唐顿庄园中那样人人身着晚礼服，但在去高级餐厅就餐时也会在穿着上颇下一番功夫。而美国人则可能穿一件休闲衬衫就出入高级餐馆。所以本段主要在说晚宴穿什么，也就是设空处本段的标题所要说明的内容。故A选
63、项“晚宴穿什么”切题。故选A项。4F 由“When dining out at a restaurant,4 .They think the food is somehow tainted once theyve poked at it with a knife and fork.”可知，外出就餐时，因为在他们看来食物一旦被刀叉“染指”后便被“玷污”了。所以设空处要补充出主句，也要承接下文。故F选项“英国人不会将剩饭剩菜打包带走”切题。故选F项。5D 英国人在告诉司机目的地之后就会秉承全程零交流的原则，由“Even if theyre being taken in a roundabout w
64、ay”可知，此处指甚至在看见司机绕路时英国人的表现会怎样。故D选项“他们也会一言不发”切题。故选D项。.读后续写阅读下面材料，根据其内容和所给段落开头语续写两段，使之构成一篇完整的短文。续写的词数应为150左右。A man once said how useless it was to put advertisements in the newspapers.“Last week，”he said,“my umbrella was stolen from a London church.As it was a present,I spent twice its worth on adverti
65、sing,but did not get it back.”“How did you write your advertisement？”asked one of his listeners,a businessman.“Here it is，”said the man,taking out of his pocket a slip cut from a newspaper.The other man took it and read,“Lost from the City Church last Sunday evening,a black silk umbrella.The gentlem
66、an who finds it will receive ten shillings on leaving it at No.10 Broad Street.”“Now，”said the businessman,“I often advertise,and find that it pays me well.But the way in which an advertisement is expressed is of extreme importance.Lets try for your umbrella again,and if it fails,I will buy you a ne
67、w one.”The man then took a slip of paper out of his pocket and wrote：“If the man who was seen to take an umbrella from the City Church last Sunday evening does not want to get into trouble,he will return the umbrella to No.10 Broad Street.He is well known.”This appeared in the paper,and on the follo
68、wing morning,In the view of the businessman,the man who lost the umbrella was honestenough to write his advertisement.写前导读：本文是一篇记叙文。一个男人在教堂里丢了一把伞，登了广告仍没找到。一个商人又登了不同的广告语，出现了截然不同的结果。精彩范文This appeared in the paper,and on the following morning,the man was astonished when he opened the front door.In the
69、doorway lay at least twelve umbrellas of all sizes and colours that had been thrown in,and his own was among them.Many of them had notes fastened to them saying that they had been taken just by mistake,and begging the loser not to say anything about the matter.In the view of the businessman,the man
70、who lost the umbrella was honestenough to write his advertisement.“The gentleman who finds it will receive ten shillings on leaving it at No.10 Broad Street.”Ten shillings meant almost nothing and the finder of the umbrella was at the risk of being recognised.No wonder it was useless to put such an advertisement in the newspapers.He believed that the way an advertisement was expressed was very important.本课结束
