1、中山市龙山中学冯爱华Unit 10 Lesson4Adverts!Post reading:Step 1:What are these gadgets?electric toothbrushlaptop computerbackmobile phonebackpersonal stereobackpocket calculatorbackradio alarm clockbackStep 2:What do you think of the gadgets?Can you use one or two sentence to describe the gadgets?Some key word
2、s may help you:cheap,compact,convenient,easy(to use),expensive,practical,reliable,usefulExample:I think electric toothbrushes are not very practical.23456Step3:Look at the gadgets below,which of the gadgets do you think are not practical?1234 While reading:Step1:Listen to the tape,and answer the que
3、stions below.Q1:Which products are talking from the tape?A:CD player B:walkabout headphones C:computer D:earplug earrings E:micro camera F:feline floor cleanersAnswer:B,D,E,FnextQ2:Whats the price of the product?(fill in the table)(1)(2)(3)(4)name of the productprice of the productmicro cameraearplu
4、g earringsfeline floor cleaners199.9980.4519.505.99walkabout headphonesbackStep2:(group work)read the text and note down the advantages of each product.(This part we will play as a competition.)(each advert has at least 2 advantages)Walkabout Headphones:(1)no wires or_;(2)can listen to _/TV up to _
5、metres away;(3)go through glass,_and_;(4)_sound;(5)_value.cablesstereo60wooden doorswallsexcellenttop qualityMicro Camera:(1)no _ than a credit card;(2)c_;(3)r_;(4)easy to _;(5)has an automatic _ and _;(6)made from _;(7)not _.biggeronvienteliableusefocus flashtitaniumexpensiveEarplug Earrings:(1)a_;
6、(2)u_;(3)use in many_;(4)a b_ttractivesefuldifferent situationsargainFeline Floor Cleaners:(1)made from good_;(2)p_;(3)easy to_;(4)c_quality nylonracticalwashheapStep3:Watch some TV commercials(电视广告)and make a guess“whatre the products talking about?”Video2Video 3Video 1我就喜欢。Im loving it.只管去做。Just d
7、o it.Step 4:advertising slogan让我们做得更好。(飞利浦)Lets make things better.(Philips)味道好极了!The taste is great!钻石恒久远,一颗永流传。(第比尔斯)A diamond lasts forever.(De Bierres)Post reading:Writing:Which is the best advertising slogan(广告语)?Now show you a product,can you write down the advertising slogan?Later,ask some st
8、udents to write down their advertising slogans on the blackboard.Homework:(1)Preview the vocabulary:Adjectives on Page 15.(2)Finish the exercise on Page 60.(3)Find more advertising slogans.Thanks for listening!The Japanese word Chindogu literally means an odd or distorted tool.Its an almost useless invention,a bizarre gadget that has broken free from the chains of usefulness.Chindoguare inventions that seem like theyre going to make life a lot easier,but dont.