1、Unit 4 Everyday economics预习新知早知道.匹配词义A单词匹配()1.entrepreneurialA.n.日出(时分);黎明;拂晓()2.cosmeticsBn.突然的兴趣,迷恋()3.manufacturer Cadj.头晕目眩的()4.obstacleDn.制造商;制造公司,制造厂()5.bug Eadj.创业的,具有创业精神的()6.sunrise Fn.化妆品,美容品()7.dizzy Gn.(商品的)分销,经销()8.distribution Hn.障碍,阻碍,妨碍答案 15 EFDHB 68 ACGB短语匹配()1.take a deep breathA深呼
2、吸()2.be fond ofB仓促行事()3.rush into things C梦想某事/做某事()4.in the hope ofD怀有的希望()5.be willing to do sth.E喜欢()6.dream of sth./doing sth.F乐意去做某事答案 16 AEBDFC.默写单词1adj.无表情的2n.(事物的)潜力,可能性3adj.有创业精神的;有事业心的;有进取心的4n.阶段,时期5v.购买phase blankpotentialenterprisingpurchase6n.奖金;红利7n.指导,引导8n.顾问9n.额,前额10n.投入(物)foreheadbo
3、nusguidanceconsultantinput.语境填词bonus;consultant;forehead;dizzy;blank;phase;guidance;potential;purchase;enterprising1In fact,climbing so high made me feel 2Sign your name in the space below.3The is the part of the face above the eyes and below the hair.dizzyforeheadblank4The product has even more in
4、export markets.5I think your friend is an man.6The wedding marked the beginning of a new in Emmas life.7The customer can the equipment from your local supplier.8The man is the Presidents on economic affairs.purchasepotentialenterprisingphaseconsultant9Activities all take place under the of an experi
5、enced tutor.10A is an extra amount of money added to sb.s wages as a reward.guidancebonus.语法填空之派生词1She stared at him(blank)not knowing what to say next.2Your(head)is burning.Have you got a fever?3 Debra is a very(enterprise)young black businesswoman who is involved in a lot of activities.4The compan
6、ys(distribute)network has been expanded.enterprising blanklyforeheaddistribution5This is Spains largest(distribute)of petroleumproducts.6The nation looks to them for(guide)7He is a(consult)employed by our company.guidanceconsultantdistributor1She couldnt,however,hide the line of sweat running down h
7、er forehead.然而,她无法掩盖额头上流淌着的2“Conditions are ideal here,”she says.“This is a place where roses grow wild.”“”,她说。“是的地方”。那道汗水种植野生玫瑰这里的环境理想3“But I also wanted to give something back to my home town.”“但我也想给我的家乡一些”4“.Few in the village believed I could create a multi-millionyuan business from flowers,”say
8、s Zhang.“村里很少有人相信我能创建一个的公司,”张月说。回馈靠鲜花获利几百万元5.she advises that people be realistic and seek guidance from expert consultants before rushing into things.她建议人们要现实一点,向顾问寻求指导,仓促行事。内行的以免词汇积累sweat n汗;出汗;v.出汗;流汗 studio n(广播、电视的)录音室,录像室 blank adj.空白的;没表情的;不理解的;不感兴趣的 clue n(问题答案的)线索,提示 take a deep breath 深呼吸
9、out of breath 上气不接下气 struggle to do sth.挣扎做某事;努力做某事 presentation n展示 be fond of 喜欢 valley n谷;山谷 pick v选择;挑选;采,摘 delicate adj.易损的;易碎的;脆弱的;精美的;小巧玲珑的 end up doing sth.以做某事结束 surprise v使某人吃惊 freedom n自由 free adj.自由的 bug n突然的兴趣,迷恋 a number of 许多的 谓语动词用复数 the number of.数目 谓语动词用单数 in the hope of 怀着(发生的)希望
10、meet with 遭受,受到 rejection n拒绝;否决 all-important adj.极重要的 21 entrepreneur n创业者;企业家 22 obstacle n障碍;阻碍,妨碍 23 initial adj.最初的 initially adv.最初地 24 persuade 劝说;说服 persuade sb.to do sth.persuade sb.into doing sth.说服某人去做某事 25 cosmetics n化妆品 26 be willing to do sth.乐意去做某事 27 decent adj.像样的;相当不错的 28 dream of
11、 doing sth.梦想做某事 29 rush into things 常用口语表达方式,意思是仓促行事 30 run v经营 31 determination n决心;果断 32 sound adj.明智的;合理的 33 capital n首都;国都;资金 34 negotiate v谈判;磋商 35 ambitious adj.有野心的原文呈现Business BlossomsAs she spoke,Zhang Yue put her hands behind her back to hide that they were shaking.She couldnt,however,hid
12、e the line of sweat running down her forehead,which was caused partly by the heat of the television studio,but more by fear of the four people seated in front of her.They stared back,their blankfaces giving no clue as to what they would say next1.Feeling dizzy,Zhang Yue took a deep breath as she str
13、uggled to finish her presentation,“And that is why I need your help in turning my new and exciting business into a successful one.”1their blank faces giving no clue as to.是独立主格结构作状语,其中 what 引导宾语从句,作介词 to 的宾语。Now chairwoman of her own company,Zhang Yue is fond ofsaying,“The early bird catches the wor
14、m.”The place where this happens is a valley,a world away from any television studio.Moving carefully through the darkness,she passes row upon row of rose plants.In an hour,these fields will be full of people,working quickly to pick the flowers before sunrise.“It has to be done then,”says Zhang.“Thes
15、e flowers are delicate.”Zhang never thought that this was something she would end up doing.Surrounded by roses as she was growing up,she paid them little attention.It was only after graduating from university overseas andreturning to visit her parents that Zhang realised the potential.2“Conditions a
16、re ideal here,”she says.“This is a place where roses grow wild.”2这是一个强调句型,被强调的是时间状语。Zhang therefore decided to return to her home town and grow roses,which surprised many people3“I wanted to experience the freedom of being my own boss,”she said.“But I also wanted to give something back to my home to
17、wn.As people say,It takes a village to raise a child.”3which 引导的非限制性定语从句,其先行词为前面的整个主句。She is not the only young person to have been bitten by the startup bug.All over the world,an increasing number of enterprising young people are thinking of starting their own businesses,as the growing economy crea
18、tes more opportunities.Like Zhang,they present their ideas in the hope of getting investment and advice,and they have the same passion and devotion.The majority meet withrejection.A few,like Zhang Yue,find themselves lucky enough to get investment and the all-important input and support from more ex
19、perienced business people.The road to their success is however still a long and difficult one,with many challenges along the way.As someone who grew up in the country,Zhang already knew about growing plants.However,like any entrepreneur21 who was just starting out,she still had a lot to learn.She ha
20、s overcome a number of obstacles22in nursing her business to the success it is today.“The biggest challenge at the initial23 phase was to persuade24 people to work for me,whichwas totally outside my experience4Few in the village believed I could create a multimillion yuan business from flowers,”says
21、 Zhang.“After I went on TV,a major Asian manufacturer of cosmetics25 was willing to purchase26 my product and help with its distribution.It was only thenthat the locals began to believe me.5 Now my product is one of the best in Asia.This year,I can pay all my fellow workers a decent27 bonus.”4which
22、引导的非限制性定语从句,其先行词是 to persuade people to work for me。5此句为强调句型,被强调的是时间状语。Seeing her peers who also dream of28 success and independence,Zhang has mixed feelings.Though she welcomes the new entrepreneurial spirit,she advises that people be realistic and seek guidance from expert consultants before rushi
23、ng into things29.“I love running30 my own business,but its not for everyone,”says Zhang.“To succeed in business,you need more than a good idea,hard work and determination31.What really matters6 is a sound32business plan,access to capital33,and good management and negotiating34 skills.Most of all,don
24、t be too ambitious35.You should know your own limits and those of the people you work with.For young people who have little life experience,that can be a challenge.”6what 引导的主语从句,作整个句子的主语。译文参考生意兴隆张月一边说话,一边把双手放在背后,以掩盖它们在发抖。然而,她无法掩盖额头上流淌着的那道汗水,一部分是由于电视演播室的高温造成的,但更多的是因为害怕坐在她前面的四个人。他们回头看了看,从他们没有表情的脸上根本看
25、不出接下来他们会说什么。张月感到头晕目眩,她深吸了一口气,艰难地结束了介绍,“这就是为什么我需要你们的帮助,把我的新的、令人兴奋的公司变成一家成功的公司。”张月现在是她自己公司的董事长,她喜欢说:“早起的鸟儿有虫吃。”发生这件事的地方是一个山谷,一个远离任何电视演播室的世界。她小心翼翼地在黑暗中行走,经过一行行的玫瑰。再过一个小时,这些田地里就会挤满了人,他们要在日出前迅速地摘下这些花。“必须在那时候摘,”张月说,“这些花很娇嫩。”张月从没想过她最终会从事这样的工作。即便她是在玫瑰丛中长大的,却很少注意到它们。直到从海外大学毕业回国探望父母后,张月才意识到这一潜力。“这里的环境理想,”她说,“
26、是野生玫瑰生长的地方。”因此,张月决定回到家乡种玫瑰,这让很多人感到惊讶。“我想体验自己做老板的自由,”她说,“但我也想给我的家乡一些回馈。正如人们所说:养育一个孩子需要一个村庄。”她并不是唯一一个热衷于创业的年轻人。全世界越来越多有进取心的年轻人都在考虑自己创业,因为经济的增长创造了更多的机会。像张月一样,他们提出自己的想法,希望得到投资和建议,他们有同样的热情和奉献精神。大多数人遭到拒绝。一些人,像张月,发现自己足够幸运,能够从更有经验的商业人士那里得到投资和极其重要的投入及支持。然而,他们的成功之路依然漫长而艰难,同时也面临着许多挑战。作为一个在农村长大的人,张月已经知道怎样种植植物。但
27、是,和任何一个刚开始的创业者一样,她还有很多东西要学。她已经克服了许多障碍,使自己的企业取得了今天的成功,“最初阶段最大的挑战是说服人们为我工作,这完全超出了我的经历。村里很少有人相信我能创建一个靠鲜花获利几百万元的公司,”张月说,“我上了电视后,一家主要的亚洲化妆品制造商愿意购买我的产品并帮我分销。就是在那时,本地人才开始相信我。现在我的产品是亚洲最好的产品之一。今年,我可以给所有同事发一笔可观的奖金。”看到同龄人也梦想着成功和独立,张月百感交集。尽管她欢迎这种新的创业精神,但她建议人们要现实一点,向内行的顾问寻求指导,以免仓促行事。“我喜欢经营自己的企业,但并不适合所有人。”张月说,“要想在企业上取得成功,你需要的不仅仅是好的想法、努力工作和决心。真正重要的是一个完备的商业计划、获得资金的渠道、以及良好的管理和谈判技巧。最重要的是,不要太有野心。你应该知道自己和同事的极限。对于鲜有生活经验的年轻人来说,这是一个挑战。”Thank you for watching!