1、Li Ning is flying in the skysportswearLi Ning tracksuitLNlogosloganAnything ispossible!brandtracksuittrainersa successful businessmanthe prince of gymnastsa famous gymnastDivide the passage into three parts and get the main idea of each part.Fast reading:Li Nings success in _Li Nings success in _Li
2、Nings _ after his retirementPara 1Para 2Para 3Para 4Para 5Part 1Part 2Part 3his sport lifebusinessgoalHis sport life Say what the numbers and dates refer to:261982198419881999He retired and had won 106 gold medalsHe won six out of seven gold medalsat the World Championship.He won 3 gold medals in Lo
3、s Angeles Olympics.He was on the list of the greatest sportsmen of the 20th century.He had not performed well in the Seoul Olympics.6 in 7 gold medals 6 medals in(out of)7Paragraph 1What does it refer to in the following sentence?When sports journalists met in 1999 to make a list of the the greatest
4、 sportsmen and sportswomen of the twentieth century and Li Nings name was on it,together with footballer Pele and boxer Muhammad Ali.Translate the following sentence.But even though he had won everything it was possible to win in his sport,Li Ning retired with the feeling that he had failed.但即使他已经赢得
5、了在自己的运动项目上所能赢得的一切，李宁还是带着失败的感觉退了役。a list1.What made Li Ning try his new life in business?(para.2)A.That he wanted to be rich.B.That he wanted to have a world-famous clothes brand of China.C.The sense of failure after the 1988 Seoul Olympics.It was this sense of failure thatmade him determined to succ
6、eed in his new life.就是这种失败感使他决心在新的生活中取得成功。His business life2.Why did Li Ning start a sportswear company?(para 2)(1)He didnt forget his _.(2)He wanted to _ global giants like Nike and Adidas.sporting backgroundcompete withHis business life3.What unusual choice did he make?He made the unusual choice o
7、f_.The bright red logo is_.choosing his own name as the brand mark.made up of the first two pinyin letters of his name,L&NThey _their betterknown rivals-they were cheaper.The number of young people with money to spend was_.1.Why did LiNings sports clothes become successful?(para3)on the increaseattr
8、activehad a major advantage overHis designs were_.So success for Li Ning was_.guaranteedHis business lifeA person or a company that competes withanother in sports,business,etc.VS2.If Li Ning product costs you 200 yuan,a similar Nike product could cost up to _yuan.(para 3)A:100 B:200 C:500 D:1000A pa
9、ir of Nike trainers,for example,could cost up to five times as much as a similar Li Ning product.1.How successful was LiNing inbusiness?(para 4)Won more than 50%of the national market.The company has also grown internationally.examples?If you go into a school or university anywhere,the chances are y
10、ou will see students in Li Ning tracksuits with the familiar logo.His business lifeIt is possible that you will see students wearing Li Ning tracksuits with the familiar logo.2.How many Li Ning products can be sold in ten minutes?(para 4)A.60 B.6 C.10 D.100Today a Li Ning product is purchased every
11、ten seconds.buy 每十秒钟1.Whats Li Nings goal?Para.52.What has Li Ning discovered?to open _.to help _He discovered that the work of a great sports man does not finish when he retires from the sport.It starts.His goal李宁发现，当一个杰出的运动员退出体坛时，他/她的工作并不是结束，而是开始。a school for gymnastsyoung people to achieve their
12、sporting ambitionsWhat does ambition meanA.strong wishes for successB.good ideasSo we say that he is not only a successful_,but also a successful_.Just as his slogan says“_”.anything is possiblesportsmanbusinessmanChanllenge:Suppose your foreign friend Jim first heard about Li Ning at the Beijing Ol
13、ympic Games.He now asks you to introduce Li Ning to him.You can do this referring to the key words and expressions.His sports lifethe prince of gymnasts .at the age of 26 won 106 medals in on the list of with the feeling that He was disappointedHis business lifeIt was.that made him.decided to launch
14、 come onto the market on the increase attractivehave a major advantage over cost up to five times as much as Success for LiNing is purchased the chances are that His goalHis goal was not to His dream is has continued to help to has discoveredAnd if you are.DiscussionWhat qualities should we have to
15、make anything possible?Anything is possible if we never give upAnything is possible if we are confidentAnything is possible if we take action right nowAnything is possible if we put heart in itAnything is possible if we are persistentAnything is possible if we are not satisfied with what we have achievedsuccessHomeworkCompusory:Write a short passage about Li Ning using the information you have learned in this period in 120-150 words.Optional:Search more information about Lining on the Internet.