1、浙江省绍兴市柯桥区2020届高三英语模拟考试试题（含解析）第I卷第一部分：听力（共两节，满分30分）做题时，先将答案标在试卷上。录音内容结束后，你将有两分钟的时间将试卷上的答案转涂到答题纸上。第一节（共5小题；每小题1.5分，满分7.5分）听下面5段对话。每段对话后有一个小题，从题中所给的A、B、C三个选项中选出最佳选项，并标在试卷的相应位置。听完每段对话后，你都有10秒钟的时间来回答有关小题和阅读下一小题。每段对话仅读一遍。1. Where will the speakers go?A. To a Mexican market B. To a Turkish market C. To an
2、American market2. What does the gymnastic teacher look like?A. She is thin and short B. She has long black hair C. She is tall and wears glasses3. What should the man do if he wants something?A. Press the button B. Phone the woman C. Open the light4. What does the man imply?A. He is planning to look
3、 for his job.B. He looks forward to stopping his job.C. He doesnt want to give up his job.5. What do the speakers agree?A. Once I remember is a good movie.B. Judy Kane played best in todays movie.C. Kim did a good job in todays movie.第二节（共15小题；每小题1.5分，满分22.5分）听下面5段对话或独白。每段对话或独白后有几个小题，从题中所给的A、B、C三个选项
4、中选出最佳选项，并标在试卷的相应位置。听每段对话或独白前，你将有时间阅读各个小题，每小题5秒钟；听完后，各小题将给出5秒钟的作答时间。每段对话或独白读两遍。听第6段材料，回答第6、7题。6. What can we learn about the clothes the man described?A. They have built-in air conditioners.B. They will be huge.C. They will warm up when it is cold.7. What does the woman think of what the man said?A.
5、It is ridiculous B. It is discouraging C. It is unbelievable.听下面一段对话，回答第8和第9两个小题。8. What does the woman suggest doing in the future?A. Meeting during the holidays.B. Talking through the InternetC. Calling each other once a week.9 What does the man think of the woman？A. Smart B. Considerate C. Optimi
6、stic听下面一段对话，回答第10至第12三个小题。10. What are the speakers talking about in general？A. The view. B. The equipment. C. The Internet connection11. What does the woman suggest the man do？A. Contact the phone company.B. Get the phone connected.C. Change for a new phone.12. What can we learn from the conversati
7、on？A. The woman knows a lot about the Internet.B. The man moved in this house not long ago.C. The building service connection is available.听下面一段对话，回答第13至第16四个小题。13. What is the mans problem?A. He cant afford the rent of the flat.B. He cant concentrate on his studies at home.C. He cant find time to w
8、ork on his university papers.14. Why does the man refuse to go to the university library?A. There is nowhere to sit down.B. He cant do whatever he wants.C. There are constant interruptions.15. What does the woman recommend the man to do?A. Live on his own.B. Share the flat with other people.C. Put a
9、n advertisement in the local paper.16. What does the man decide to do tomorrow morning?A. Ask his teacher for help.B. Go to a school office.C. Read the ads in the newspapers.听下面一段独白，回答第17至第20四个小题。17. Who are the listeners?A. Students. B. Bank managers. C. New employees.18. What can the Natwest accou
10、nt provide?A. A free driving lesson.B. Train ticket booking services.C. Discounts on train fares in Britain.19. What do the three bank accounts have in common?A. They provide free life insurance.B. They have many branches in Britain.C. They dont charge interests if customers are overdrawn.20. What d
11、o we know about the HSBC account?A. It offers a credit card with the lowest interest rate.B. It provides free mobile phone insurance.C. It has the fastest service.第二部分：阅读理解（共两节，满分35分）第一节 （共10小题；每小题2.5分，满分25分）阅读下列短文，从每题所给的A、B、C和D四个选项中，选出最佳选项，并在答题纸上将该项涂黑。AIn July, 2018, my mom asked me to accompany he
12、r to her 2019 school reunion in Malaysia. “Id prefer to travel with you due to my bad eyes,” she said. “What do you think?” I was busy, but figured 2019 was ages away. “Sure!” I said, and forgot all about it.Then, in June, my mom reminded me of my promise, but Id totally forgotten about it by then.
13、Did I have the time? Did I have the money? Did I have the will?Id walk into a fire for my mom, but were very different travelers. I usually travel alone with a backpack, whereas mom never travels alone, and takes so many carry-on bags that she looks like a Christmas tree. There was also the boredom.
14、 Moms childhood town is lovely, but we saw everything there years ago.“Are you sure you need me to come with you?” I asked over the phone. Silence. Then Mom screamed at me not to worry about it and she wasnt going any more. I screamed at her not to be silly; she screamed “Fine”; I screamed “Fine”. T
15、hen I felt bad and booked our flights and hotel immediately.At first, it was fine. We drove past the apartment where she grew up, ate great food, then met her friends for yum cha (早茶). After a few days of this, however, I was bored. Id grown tired of hearing the non-stop gossip about people I didnt
16、know. On the night of the reunion, I convinced mom to go by herself.While she was out, I swam, caught up with work, and stared at the ceiling. When she came back, I was in a good mood. She was in an even better one, telling me about the reunion in ways that made me cry with laughter. All wed needed
17、was time apart.The next day, as we shopped together, my mom laughed loudly as she pointed at a perfume (香水) bottle with the name “Si” on it Si means faeces (粪便) in Cantonese. Mom put some of the perfume on, as we both cried with laughter.Shell never be the most well-matched person for me to travel w
18、ith, but covered in Si, she reminded me that shes definitely the funniest.1. When the authors mother first asked him to travel with her, he _.A. was so busy that he forgot to replyB. agreed to the plan immediatelyC. was worried that he wouldnt have moneyD. advised his mother not to go because of her
19、 bad eyes2. During the first days of their journey, the author _.A. met his friends for yum cha happilyB. had several quarrels with his motherC. was a good companion to his motherD. regretted traveling together with his mother3. What happened when the author and his mother separated for some time?A.
20、 The author was happy but his mother was upset.B. The author was bored but his mother enjoyed the reunion.C. Both of them enjoyed the time apart.D. They both decided to travel apart later on.4. What is the key message the author intends to convey with this article?A. It is boring to travel with pare
21、nts.B. It is important to make plans before traveling.C. It is difficult to communicate with parents due to the generation gap.D. It is possible to be happy with who youre traveling with even if youre different.【答案】1. B 2. C 3. C 4. D【解析】本文是一篇记叙文，讲述了作者陪妈妈旅行的一次经历他俩的旅行风格完全不同，结果却很开心。【1题详解】细节理解题。根据第一段中的
22、“Sure!” I said”可知，当作者的妈妈让他陪她去马来西亚参加她2019年的校友会时，作者马上就答应了，故B项正确。【2题详解】细节理解题。根据第五段中的“At first, it was fine. We drove past the apartment where she grew up, ate great food, then met her friends for yum cha”可知，起初，一切都很好，作者和妈妈开车经过她长大的公寓，吃了很多美食，和她的朋友一起吃早茶，由此可知，在旅行之初，作者把妈妈陪得很好，故C项正确。【3题详解】推理判断题。根据第五段中的“I conv
23、inced mom to go by herself.”可知，作者说服妈妈她俩单独行动，再根据第六段中的“When she came back, I was in a good mood. She was in an even better one”可知，当妈妈回来时，作者的心情很好，妈妈的心情则更好，由此可知，在分开的那段时间，他们俩都很开心（他们俩都很享受分开的时光），故C项正确。【4题详解】推理判断题。根据文章内容，特别是根据最后一段“Shell never be the most well-matched person for me to travel with, but covere
24、d in Si, she reminded me that shes definitely the funniest.”可知，作者原先认为妈妈永远不会是适合和他一起旅行的人，但妈妈往身上抹Si牌香水那件事提醒作者她绝对是最搞笑的，由此可知，作者写这篇文章是想告诉我们：即使是两个旅行风格完全不同的人一起去旅行也可能会很开心，故D项正确。BThe World Heritage application of the ancient Tea Horse Road, jointly carried out by China, Mongolia and Russia, will serve as an e
25、xample for international cooperation, according to Sergey Kalashnikov, chairman of Russia International Cooperation Association.The cooperation among China, Mongolia and Russia on this application process will not only promote the cultural and economic development of the countries, provinces, cities
26、 and counties along the ancient Tea Horse Road but also provide new perspectives for international cooperation on culture, technology and trade, Sergey said.Sergey made the remarks at a forum on the application process which was held in the city of Wuyishan in East Chinas Fujian province on Sunday.
27、Attendees of the forum include scholars from China, Mongolia and Russia, as well as representatives from cities along the road.The ancient Tea Horse Road, which dates back to the 17th century, was a network of ancient trade routes that came into being after the Silk Road. Starting from the Wuyi Moun
28、tain, it passed through Chinese provinces including Jiangxi, Hunan, Hubei, Henan, Hebei and Shanxi and Inner Mongolia autonomous region, and extended to Mongolia and Russia, stretching about 13,000 km and boosting the development of more than 200 cities along the way.The heritage along the ancient T
29、ea Horse Road includes ancient tea gardens, tea-making techniques, ports and intangible cultural heritage. The ancient Tea Horse Road was inscribed on the World Heritage Tentative List in China in March 2019.5. The cooperation on the application will bring the following benefits EXCEPT:A. Presenting
30、 the cultural development.B. Promoting the economic development.C. Developing new perspectives for international cooperation.D. Providing new platform to strengthen friendship among the countries.6. Which of the following statement is true?A. The Silk Road can date back to the 17th century.B. Wuyish
31、an is where the Tea Horse Road startedC. The Tea Horse Road came into being before the Silk RoadD. There are about 200cities along the Tea Horse Road7. What is the best title for the passage?A. The Tea Horse Road.B. The silk Road.C. A successful cooperation.D. The World Heritage application.【答案】5. D
32、 6. B 7. C【解析】这是一篇说明文，介绍了由中国、蒙古和俄罗斯联合开发的茶马古道的世界遗产的意义：将成为国际合作的典范。【5题详解】细节理解题。根据题干关键词：cooperation，bring benefits定位文章第二段：The cooperation among China, Mongolia and Russia on this application process will not only promote the cultural and economic development of the countries, provinces, cities and count
33、ies along the ancient Tea Horse Road but also provide new perspectives for international cooperation on culture, technology and trade,中国、蒙古国和俄罗斯在这一申请过程中的合作，不仅将促进茶马古道沿线国家、省、市、县的文化和经济发展，而且将为文化、技术和贸易的国际合作提供新的视角, 这些都是本次合作带来的好处。题干问不包含的好处，据 此可以 确定答案 D项。故选D项。【6题详解】细节理解题。由第四段第一句The ancient Tea Horse Road, w
34、hich dates back to the 17th century， was a network of ancient trade routes that came into being after the Silk Road. 茶马古道始于17世纪，是丝绸之路之后形成的一条贸易路线。可得出A项错误，C项错误；结合第四段第二句：Starting from the Wuyi Mountain, it passed through Chinese provinces including Jiangxi, Hunan, Hubei, Henan, Hebei and Shanxi and Inn
35、er Mongolia autonomous region, and extended to Mongolia and Russia, stretching about 13,000 km and boosting the development of more than 200 cities along the way. 茶马古道从武夷山开始，沿途经过江西、湖南，河南、河北、山西、内蒙古延伸到蒙古、俄罗斯，绵延1300公里，带动了沿途200多个城市的发展。可知B项正确，D项错误。故选项B正确。【7题详解】主旨大意题。纵观全文，通过介绍作为世界遗产的茶马古道的历史，阐明了其现实意义：促进了经济
36、、文化的发展，也作为国际合作的新的平台。所以短文的最佳标题为“一次成功的合作”。故选C项。CPARIS - Students from the Chinese mainland scored the highest level in reading, science, and mathematics in the latest PISA global education test hosted by the Organization for Economic Cooperation and Development (OECD), results released on Tuesday show
37、ed. They are followed by students from Singapore and Chinas two special administrative regions - Macao and Hong Kong. The top OECD countries were Estonia, Canada, Finland, and Ireland.The OECDs PISA 2018 tested around 600,000 15-year-old students in 79 countries and economies on reading, science, an
38、d mathematics. The main focus was on reading, with most students doing the test on computers. Students from Beijing, Shanghai, provinces of Jiangsu and Zhejiang, represented the Chinese mainland in this test. In reading, they scored significantly higher than their peers from other countries.Most cou
39、ntries, particularly in the developed world, have seen little improvement in their performances over the past decade, even though spending on schooling increased by 15 percent over the same period, said the OECD when releasing the results. One in four students in OECD countries are unable to complet
40、e even the most basic reading tasks, meaning they are likely to struggle to find their way through life in an increasingly volatile, digital world, it added.In science and math, around one in four students in OECD countries, on average, do not attain the basic level of science (22 percent) or math (
41、24 percent). That means they cannot, for example, convert a price into a different currency. About one in six students (16.5 percent) in Chinas Beijing, Shanghai, Jiangsu and Zhejiang, and one in seven in Singapore (13.8 percent), perform at the highest level in math, compared to only 2.4 percent in
42、 OECD countries.As to equity in education, students performed better than the OECD average in 11 countries and economies, including Australia, Canada, Denmark, Estonia, Finland, Japan, South Korea, Norway, and the United Kingdom, while the relationship between reading performance and socio-economic
43、status was weakest. This means that these countries have the most equitable systems where students can flourish, regardless of their background, said the OECD.The test found that girls significantly outperformed boys in reading on average across OECD countries, by the equivalent of nearly a year of
44、schooling.8. What can be inferred from para.3-4?A. Most of the OECD countries show little improvement in the test.B. Students in OECD countries have difficulty in the increasingly volatile, digital world.C. Students in OECD countries do not attain the basic level of reading.D. Singapore students per
45、form at the highest level in math.9. What does the word “convert” in para.4 refer to?A. identifyB. transformC. confirmD. exclaim10. What is the main idea of the passage?A. A test was carried out to find the smartest student.B. The performance that the students showed in math in the test is worrying.
46、C. There is an urgent need to improve the equity in education.D. Students from China did a good job in the PISA global educational test.【答案】8. A 9. B 10. D【解析】这是一篇新闻报道。巴黎周二公布的结果显示，中国大陆的学生在阅读、科学和数学方面得分最高，这是由经济合作与发展组织(OECD)主办的最新PISA全球教育考试。8题详解】推理判断题。根据第三段中Most countries, particularly in the developed
47、world, have seen little improvement in their performances over the past decade,“大多数国家，特别是发达国家，在过去十年里，它们表现几乎没有改善，”和第四段中In science and math, around one in four students in OECD countries, on average, do not attain the basic level of science (22 percent) or math (24 percent). “在科学和数学方面，平均每四个OECD国家中就有一个
48、学生没有达到科学(22%)或数学(24%)的基本水平。”由此可知，大多数OECD成员国在这项测试中几乎没有进步。故选A。【9题详解】词义猜测题。根据第四段中In science and math, around one in four students in OECD countries, on average, do not attain the basic level of science (22 percent) or math (24 percent). “在科学和数学方面，平均每四个OECD国家中就有一个学生没有达到科学(22%)或数学(24%)的基本水平。”和a price int
49、o a different currency.“将价格转换成不同的货币”。可知，划线词的意思是“转变”。故选B。【10题详解】主旨大意题。根据第一段中PARIS - Students from the Chinese mainland scored the highest level in reading, science, and mathematics in the latest PISA global education test hosted by the Organization for Economic Cooperation and Development (OECD), res
50、ults released on Tuesday showed.“巴黎周二公布的结果显示,中国大陆的学生在阅读、科学和数学方面得分最高,这是由经济合作与发展组织(OECD)主办的最新PISA全球教育考试。”由此可知，这篇文章讲述的是“中国学生在PISA全球教育考试中做得很好。”故选D。第二节 （共5小题；每小题2分，满分10分）根据短文内容，从短文后的选项中选出能填入空白处的最佳选项。选项中有两项为多余选项。Along with the fun and festive winter holidays comes the long break from school and the challe
51、nge of keeping kids happy and engaged with all that unstructured time. Apart from the special holiday events, kids could use a few other diversions, and parents could, too! _11_.1. Revisit old family gamesPick a few nights over winter break to let each family member pick an old favorite game that ev
52、eryone can play together. Even if its a childhood game everyone thinks theyve outgrown, the whole family will have fun just being silly and sharing memories together. _12_.2. Avoid cabin feverEven when the temperatures plummet and the days are short, it can boost everyones spirits to get outside for
53、 a little while.Bundle up and take a walk in the snow together. Look for holiday decorations on neighborhood houses, or bring neighbors homemade cookies._13_Plan a skating or sledding expedition.3. _14_If your kids love The Elf on the Shelf, youre in luck IHOP(R) partnered with The Elf on the Shelf(
54、R) to create a magical limited-time menu, available now through January 1, 2020. On the way back to the North Pole, a few adventurous Scout Elves snuck into the IHOP kitchen to whip up special, elvish treats using signature ingredients and a little bit of elf magic. Enjoy your special treat or meal
55、before or after you go sledding or skating for a perfect winter celebration with the family.4. Enjoy a holiday lights tourSome areas provide organized tours that youll need to purchase tickets for ahead of time, _15_ For a more casual, impromptu lights tour with the family, check out your neighborho
56、od online group or ask friends on social media for local neighborhoods that really go all out. Then you can just pile the kids in the car for a drive to enjoy holiday lights at your own pace.A. Clear off a large table and gather a bunch of art and craft supplies for a major creativity marathon.B. Po
57、p some popcorn or whip up hot chocolate to enjoy while you play your kids -and your- favorite games.C. Throw a few snowballs around or join forces to make a snowman.D. Here are some ideas for you and your family to enjoy time off from school and hanging out together.E. With a little creativity, you
58、can find plenty of special ways to enjoy winter break together.F. Celebrate a fun holiday meal togetherG. and you may even get to enjoy viewing festive holiday lights from the back of a limousine.【答案】11. D 12. B 13. C 14. F 15. G【解析】这是一篇说明文。文章主要就如何度过漫长冬日假期提出了几条建议。【11题详解】根据上文Along with the fun and fe
59、stive winter holidays comes the long break from school and the challenge of keeping kids happy and engaged with all that unstructured time. Apart from the special holiday events, kids could use a few other diversions, and parents could, too! 伴随着充满乐趣和节日气氛的寒假，还有放学的长假，以及让孩子们快乐地度过所有无组织时间的挑战。除了特殊的节日活动，孩子
60、们可以利用一些其他的活动来消遣，父母也可以！以及下文的小标题可知，此处是作者给出的几条建议。故D项“这里有一些建议，可以让你和你的家人享受放学后的时光，一起出去玩。”承上启下，符合语境。故选D。【12题详解】根据上文Pick a few nights over winter break to let each family member pick an old favorite game that everyone can play together. Even if its a childhood game everyone thinks theyve outgrown, the whole
61、 family will have fun just being silly and sharing memories together.在寒假的几个晚上，让每个家庭成员选择一个大家都喜欢的老游戏，大家可以一起玩。即使这是一个大家都认为他们长大了就不再玩的童年游戏，但只要一起傻傻的分享回忆，全家人都会玩得很开心。故B项“你玩你的孩子和你最喜欢的游戏时，爆一些爆米花或热巧克力来享受”，承接上文，符合语境。故选B。【13题详解】根据上文Bundle up and take a walk in the snow together. Look for holiday decorations on ne
62、ighborhood houses, or bring neighbors homemade cookies.穿得暖和些，一起在雪地里散步。在邻居的房子上寻找节日装饰，或者给邻居们带些自制的饼干。以及下文Plan a skating or sledding expedition.计划一次滑冰或雪橇探险。由此可知，本段主要介绍一些冬日活动。故C项“扔几个雪球或者一起堆雪人”承上启下，符合语境。故选C。【14题详解】根据下文If your kids love The Elf on the Shelf, youre in luck IHOP(R)partnered with The Elf on t
63、he Shelf(R)to create a magical limited-time menu, available now through January 1, 2020. 如果你的孩子喜欢架子上的小精灵，那么你就幸运了IHOP(R)与架子上的小精灵(R)合作，制作了一份神奇的限时菜单，从现在起一直到2020年1月1日。可知，此段主要讲述的是与孩子一起吃饭。故F项“一起庆祝一顿有趣的节日大餐”，能够概括本段主旨，符合语境。故选F。【15题详解】根据本段小标题“Enjoy a holiday lights tour”享受假日灯光之旅吧，以及下文For a more casual, impro
64、mptu lights tour with the family, check out your neighborhood online group or ask friends on social media for local neighborhoods that really go all out. Then you can just pile the kids in the car for a drive to enjoy holiday lights at your own pace.如果想和家人一起进行一次更随意的、即兴的灯光之旅，可以在社区网上小组中查找，或者在社交媒体上询问朋友
65、，看看当地社区是否有这样的活动。然后你就可以让孩子坐在车里，按照自己的节奏去享受节日的灯光了。由此可知，本段是享受假日灯光有关。故G项“你甚至可以在豪华轿车的后面欣赏节日的灯光”，承上启下，符合语境。故选G。第三部分：语言运用（共两节，满分45分）第一节 完形填空（共20小题；每小题1.5分，满分30分）阅读下面短文，从短文后各题所给的A、B、C、和D四个选项中，选出可以填入空白处的最佳选项，并在答题纸上将该项涂黑。Everyone in business has been told that success is all about attracting and retaining (留住)
66、 customers. It sounds _16_and achievable. But, _17_, words of wisdom are soon forgotten. Once companies have attracted customers they often _18_ the second half of the story. In the excitement of beating off the competition, negotiating prices, securing orders, and delivering the product, managers t
67、end to become _19_. They forget what they regard as the boring side of business_20_ that the customer remains a customer._21_ to concentrate on retaining as well as attracting customers costs business huge amounts of money annually. It has been estimated that the average company loses between 10 and
68、 30 percent of its customers every year. In constantly changing _22_, this is not surprising. What is surprising is the fact that few companies have any _23_ how many customers they have lost.Only now are organizations beginning to wake up to those lost opportunities and calculate the _24_implicatio
69、ns. Cutting down the number of customers a company loses can make a big _25_ in its performance. Research in the US found that a five percent decrease in the number of defecting (流失的) customers led to _26_ increases of between 25 and 85 percent.In the US, Dominos Pizza estimates that a _27_customer
70、is worth more than $5,000 over ten years. A customer who receives a poor quality product or service on their first visit and _28_ never returns, is losing the company thousands of dollars in _29_ profits (more if you consider how many people they are likely to tell about their bad experience).The lo
71、gic behind cultivating customer _30_ is impossible to deny. “In practice most companies marketing effort is focused on getting customers, with little attention paid to _31_ them”, says Adrian Payne of Cornfield University School of Management. “Research suggests that there is a _32_ relationship bet
72、ween retaining customers and making profits. _33_ customers tend to buy more, are predictable and usually cost less to service than new customers. Furthermore, they tend to be less price _34_, and may provide free word-of-mouth advertising. Retaining customers also makes it _35_ for competitors to e
73、nter a market or increase their share of a market.16. A. simpleB. difficultC. toughD. complicated17. A. in particularB. in realityC. at leastD. first of all18. A. emphasizeB. doubtC. overlookD. believe19. A. carried awayB. carried backC. carried onD. carried through20. A. denyingB. ensuringC. arguin
74、gD. proving21. A. MovingB. HopingC. StartingD. Failing22. A. marketsB. tastesC. pricesD. expenses23. A. thoughtB. ideaC. opinionD. view24. A. cultureB. socialC. financialD. economical25. A. promiseB. planC. mistakeD. difference26. A. costB. opportunityC. profitD. budget27. A. usualB. ordinaryC. comm
75、onD. regular28. A. as a resultB. on the wholeC. in conclusionD. on the contrary29 A. hugeB. potentialC. extraD. reasonable30. A. beliefsB. loyaltyC. habitsD. interest31. A. alteringB. understandingC. keepingD. attracting32. A. closeB. distantC. deepD. shallow33. A. AssumedB. RespectedC. EstablishedD
76、. Unexpected34. A. agreeableB. flexibleC. friendlyD. sensitive35. A. unfairB. difficultC. essentialD. convenient【答案】16. A 17. B 18. C 19. A 20. B 21. D 22. A 23. B 24. C 25. D 26. C 27. D 28. A 29. B 30. B 31. C 32. A 33. C 34. D 35. B【解析】本文是一篇说明文。文章讲述了很多公司把很多精力放在了吸引顾客的方面，而很少去关注如何留住老客户，并说明留住老客户的重要性。
77、【16题详解】考查形容词词义辨析。句意：这听起来简单易行。A. simple简单的；B. difficult困难的；C. tough艰难的；D. complicated复杂的。根据 achievable.可知，虽听起来简单易行。但在现实中，智慧的话语很快就会被遗忘。故选A。【17题详解】考查介词短语辨析。句意：但在现实中，智慧的话语很快就会被遗忘。A. in particular特殊地，特别地；B. in reality事实上；C. at least至少；D. first of all首先。根据前文Everyone in business has been told that success
78、is all about attracting and retaining (留住) customers以及空前的but判断应事实并不那么简单。选B。【18题详解】考查动词词义辨析。句意：一旦公司吸引了顾客，他们往往忽略了故事的后半部分。A. emphasize强调；B. doubt怀疑；C. overlook俯瞰，眺望，忽略；D. believe相信。根据下文They forget可知，成功吸引顾客之后，常常会忽略故事的另一部分。故选C。【19题详解】考查动词短语词义辨析。句意：在击败竞争对手、谈判价格、获得订单和交付产品的兴奋中，经理们往往变得忘乎所以。A. carried away忘乎所
79、以；B. carried back回想；C.carried on坚持，继续；D. carried through进行。根据下文They forget what they regard as the boring side of business _5_ that the customer remains a customer. 他们忘记了他们认为是无聊一面却正是确保留住客户的一个方面。由此可知，此处表示经理会忘乎所以。故选A。【20题详解】考查动词词义辨析。句意：他们忘记了他们认为是无聊一面却正是确保留住客户的一个方面。A. denying拒绝；B. ensuring确信，确保；C. argu
80、ing争吵；D. proving 证明。他们忘记了他们认为是无聊一面却正是确保留住客户的一个方面。故选B。【21题详解】考查动词词义辨析。句意：未能像吸引顾客那样保留住顾客，真地让公司损失大量资金。A. Moving移动；B. Hoping希望；C. Starting开始；D. Failing未能。fail to do sth未能做某事。如果不能集中精力留住和吸引客户，每年都会给企业带来巨额损失。故选D。【22题详解】考查名词词义辨析。句意：在持续变化的市场上，这是不令人吃惊的。A. markets市场；B. tastes味道；C. prices价格；D. expenses花费。此文讲的是公司
81、做生意，故应是市场。选A。【23题详解】考查名词词义辨析。句意：令人惊讶的是，很少有公司知道他们失去了多少客户。A. thought 想法；B. idea主意；C. opinion看法；D. view观点。have an/any idea为固定搭配，意为“知道”。这里指很少有公司知道他们失去了多少客户。故选B。【24题详解】考查形容词词义辨析。句意：直到现在，组织才开始意识到那些失去的机会，并计算其对财务的影响。A. culture文化；B. social社交的，社会的；C. financial金融的；D. economical经济的。根据上文可知，很少有公司知道他们失去了多少客户。所以会对财
82、务产生影响。financial implication财务影响。故选C。【25题详解】考查名词词义辨析。句意：减少一个公司失去的客户数量会对它的业绩产生很大的影响。A. promise承诺；B. plan计划；C. mistake错误；D. difference区别，意义。make a difference有影响，有关系。这里指对业绩有很大的影响。故选D。【26题详解】考查名词词义辨析。句意：百分之十五的流失的客户导致预算增长在25 - 85%之间。A. cost 费用；B. opportunity机会；C. profit利润；D. budget预算。根据常识可知，顾客的流失会带来公司预算的增
83、加，故选C。【27题详解】考查形容词词义辨析。句意：在美国，多米诺比萨估计一个老顾客在十年内价值超过5000美元。A. usual 通常的； B. ordinary 不同的；C. common共同的； D. regular惯常的。根据下文A customer who receives a poor quality product or service on their first visit and _13_ never returns, is losing the company thousands of dollars in _14_ profits。如果客户第一次来公司就收到了质量很差的
84、产品或服务，结果就再也不回来了，公司就会损失数千美元的潜在利润，可知，此处讲的是老顾客的重要性。regular customers为固定用法，意为“老顾客；常客”。故选D。【28题详解】考查介词短语词义辨析。句意：如果一个顾客第一次拜访就得到了质量差的产品或服务，结果就是在也不会回来。A. as a result结果；B. on the whole总体来讲；C. in conclusion总之；D. on the contrary相反。空后是前文的结果，故应选A。【29题详解】考查形容词词义辨析。句意：那么他就会让公司损失数千美元的潜在利润。A. huge巨大的；B. potential潜在的
85、；C. extra额外的；D. reasonable 合情合理的。由上文可知，一个老顾客在十年内价值超过5000美元。所以没有回头客，会损失潜在的利润。故选B。【30题详解】考查名词词义辨析。句意：培养客户忠诚度背后的逻辑是不可否认的。A. beliefs相信；B. loyalty忠诚；C. habits习惯；D. interest兴趣。根据上文可知，留不住老客户让公司损失数千美元的潜在利润，所以要培养客户忠诚度。故选B。【31题详解】考查动词词义辨析。句意：实际上，大多数公司的营销努力都集中在争取客户上，而很少注意到如何留住客户。A. altering改变；B. understanding理
86、解；C. keeping保持，留住；D. attracting吸引。根据focused on getting customers, with little attention paid可知，此处应留住顾客。故选C。【32题详解】考查形容词词义辨析。句意：“研究表明，在留住客户和盈利之间存在着一种密切的关系。A. close亲密的；B. distant远处的；C. deep深的；D. shallow浅的。根据下文_18_ customers tend to buy more, are predictable and usually cost less to service than new cu
87、stomers.可知，留住老客户，与客户维护好关系非常重要。故选A。【33题详解】考查形容词词义辨析。句意：与新客户相比，老客户倾向于购买更多、可预测且通常服务成本更低。A. Assumed假定的，假想的；B. Respected受尊重的；C. Established已建立的；D. Unexpected意想不到的。根据than new customers这里指已建立的顾客，也就是老顾客。故选C。【34题详解】考查形容词词义辨析。句意：此外，他们往往对价格不太敏感，可能会提供免费的口碑广告。A. agreeable一致的；B. flexible灵活的；C. friendly友好的；D. sens
88、itive敏感的。根据啥常识和购物经验可知，老顾客往往对价格不太敏感。price sensitive价格敏感性。故选D。【35题详解】考查形容词词义辨析。句意：留住客户也使得竞争对手很难进入一个市场或增加他们的市场份额。A. unfair不公平的；B. difficult困难的；C. essential重要的；D. convenient方便的。根据Retaining customers 可知，留住客户也使得竞争对手很难进入一个市场或增加他们的市场份额。故选B。第II卷第三部分：语言运用（共两节，满分45分）第二节（共10小题；每小题1.5分，满分15分）阅读下面材料，在空白处填入适当的内容（1
89、个单词）或括号内单词的正确形式。The story goes that some time ago, a man punished his 3-year-old daughter for wasting a roll of gold _36_(wrap) paper. Money was tight and he became infuriated（激怒）when the child tried to decorate a box to put under the Christmas tree._37_, the little girl brought the gift to her fath
90、er the next morning and said, “This is _38_you, Daddy.” He was embarrassed by his _39_(early）overreaction, but his anger flared again when he found the box was empty. He yelled at her, “Dont you know that _40_you give someone a present, theres supposed to be something inside _41_?”The little girl lo
91、oked up at him with tears in her eyes and said, “Oh, Daddy, it is not empty. I blew kisses into the box. All for you, Daddy.” The father was crushed. He put his arms around his little girl, and he _42_(beg) for her forgiveness.It is told that the man kept that gold box by his bed for years and whene
92、ver he was discouraged, he would take out _43_ imaginary kiss and remember the love of the child who had put it there.In a very real sense, each of us as humans _44_(give) a gold container filled with unconditional love and kisses from our children, friends, family. There is no more precious possess
93、ion _45_anyone could hold.【答案】36. wrapping 37. Nevertheless/However 38. for 39. earlier 40. when/if 41. it 42. begged 43. an 44. has been given/is given 45. that【解析】【分析】这是一篇记叙文。文章主要介绍一个小女孩送给她父亲一个充满吻和爱的盒子的故事。【36题详解】考查名词。分析句子结构可知，名词paper前需要用名词修饰，wrap是动词，需转变为名词wrapping。wrapping paper“包装纸”。故填wrapping。【3
94、7题详解】考查副词。句意：第二天，这个小女孩给她的父亲带来这份礼物并且说，“这是给你的，爸爸。”分析句子结构可知，空格处缺失连词。由上一段最后一句“Money was tight and he became infuriated（激怒）when the child tried to decorate a box to put under the Christmas tree.”可知，经济拮据并且当这个小孩努力去装饰一个盒子放在圣诞树下面的时候，他激怒了。和空格后一句表示的这个礼物是给父亲的形成转折，需使用表示转折关系的副词However或者Nevertheless。故填Nevertheless
95、或However。【38题详解】考查介词。分析句子结构可知，空格处缺失介词，表示这个礼物的对象，用介词for。故填for。【39题详解】考查形容词比较级。句意：他对他先前的过渡反应感到局促不安，但是当他发现盒子是空的时候，他的愤怒再次燃烧。分析句子可知，名词“overreaction”是指之前他对这个女孩的行为感到激怒，暗含和现在的局促不安比较意味，需使用形容词比较级earlier修饰。故填earlier。【40题详解】考查连词。分析句子结构可知，“_5_you give someone a present”在句中充当状语，对主句中“theres supposed to be somethin
96、g inside _6_”中的“应该有东西在里面”这个事情发生的时间或者条件说明，可使用表示时间的连词when或条件的连词if。故填when或if。【41题详解】考查代词。分析句子结构可知，空格处缺失代词，指代前一句的the box，the box是物品，表示单数，用指示代词it。故填it。【42题详解】考查动词时态。分析句子结构可知，动词beg在句中作谓语，由前文的整体时态用一般过去时可知，动词beg需使用一般过去时时态begged。故填begged。【43题详解】考查冠词。句意：据说这个男人把那个金盒子放在床边很多年，每当他感到沮丧的时候，他就会拿出一个想象中的吻，回忆孩子放在盒子里的爱。
97、分析句子可知，空格处缺失冠词，根据句意， “imaginary kiss”表示个想象中的吻，用不定冠词a或an，imaginary首发音是元音发音，需使用不定冠词an。故填an。【44题详解】考查动词时态和语态。句意：实际上，作为人类，我们每个都会从我们的孩子，朋友，家人那收到一个充满无条件爱和吻的金色容器。分析句子结构可知，动词give在句子作谓语，根据句意，本句在表达一种一直出现的现象情况，可以用一般现在时或现在完成时，动词give和主语each of us之间是被动关系，需使用被动结构have been given或be given，主语each of us表示单数，故填has been
98、 given或is given。故填has been given或is given。【45题详解】考查关系代词。分析句子结构可知，“_10_anyone could hold.”在句中作定语，修饰先行词possession，先行词possession在定语从句中作宾语，需使用关系代词that。故填that。【点睛】谓语动词时态的考核，学生首先可以在句中寻找是否有描述时间类的词或者一些特殊的时态标志词，其次可以根据上下文的整体时态去分析，最后可以根据句意表达分析动作发生的时间。如本小题7，由前文的整体时态用一般过去时可知，动词beg需使用一般过去时时态，故填begged。第四部分：写作（共两节，
99、满分40分）第一节 应用文写作（满分15分）46.假定你是李华，想邀请你校交换生Jonah 一起参加你校“中国文化节”活动。请你用英语给Jonah写一封邀请信，内容包括：1. 活动时间和地点；2. 活动内容；3. 活动目的。注意：1. 词数80词左右；2. 可以适当增加细节，以使行文连贯。_【答案】Dear Jonah,Knowing you are interested in Chinese culture, Im writing to invite you to join us in “Chinese Cultural Festival”.It will be held in the sc
100、hool gym from December 10th to December 16th, which aims to arouse students enthusiasm for the Chinese traditional culture. A variety of activities will be organized, such as a Chinese poetry contest, an exhibition of paper-cutting and introduction to Chinese traditional festivals.I would be looking
101、 forward to your coming with great pleasure.Yours,Li Hua【解析】【分析】本篇书面表达属于应用文，要求考生写一封信，向交换生介绍“中国文化节”活动并邀请他参加。【详解】第一步：审题体裁：应用文时态：根据提示，时态应为一般现在时和一般将来时。结构：总分法总分法指把主题句作为总说，把支持句作为分说，并以这种方式安排所写内容。要求：1. 表明写信意图 2. 活动相关介绍 1）活动时间和地点 2）活动内容 3）活动目的第二步:列提纲 （重点词组）be interested in；Chinese Cultural Festival；hold；trad
102、itional culture；activity；introduce；invite；look forward to第三步：连词成句1. Im writing to invite you to join us in Chinese Cultural Festival.2. Let me introduce the festival to you.3. It will be held in the school hall from August 1st to August 7th.4. Various activities will be involved in this festival.5.
103、You can feel the charm of Chinese traditional culture.6. Looking forward to your coming.根据提示及关键词（组）进行遣词造句，注意主谓一致和时态问题。第四步：连句成篇（衔接词）1.表文章结构顺序：First of all, Firstly/First, Secondly/Second And then, Finally, In the end, At last2.表并列补充关系：What is more, Besides, Moreover, Furthermore, In addition As well
104、as, not onlybut (also), including,3.表转折对比关系：However, On the contrary, but, Although+clause(从句), In spite of+n/doing,On the one hand,On the other hand Some,while others,as for, sothat 4.表因果关系：Because, As, So, Thus, Therefore, As a result 连句成文，注意使用恰当的连词进行句子之间的衔接与过渡，书写一定要规范清晰，第五步：润色修改【点睛】范文内容完整，要点全面，语言
105、规范，语篇连贯，词数适当。作者在范文中使用了主从复合句，如：It will be held in the school gym from December 10th to December 16th, which aims to arouse students enthusiasm for the Chinese traditional culture.这句话运用了which引导的非限制性定语从句；使用了一些固定词组，如be interested in ; aim to ; a variety of等。第二节47.读后续写Mrs. Krycia, that songits about me.
106、I am the bully. Please, can you help me stop? The class had already been dismissed for lunch, and I was puzzled about why Tommy had made sure he was at the end of the line when he usually jumped up to push his way to the front. Approaching me with a great deal of obvious discomfort, Tommy looked up
107、at me with pleading eyes. I could not believe my ears!I was teaching a fifth grade class at the request of the teacher who was at her wits end with the bullying behavior in her classroomRoom 7. I had just played a song called Dont Laugh at Me. The lyrics really could have been written with this boy
108、in mind. The song described a variety of people who had been bullied and how much it hurt.Tommy laughed at everyone. He was loud and obnoxious(可恶至极的) about it. He would stand up, point, and loudly say something insulting regarding the persons behavior. It could have been as simple as someone misspel
109、ling a word in class, or tripping, or perhaps asking a question he considered stupid. Ha ha! he would laugh and point at John. “You are so stupid!” John would hang his head and shuffle his feet. Across the room, Scott would be crying; he couldnt stand conflict. Scot spent a good deal of time crying.
110、 Everyone ignored him. Tommy got the attention, and he was, by all definitions, quickly earning the title of class bully. The behavior was appealing. The other boys had picked up on it, and now it seemed that the boys in Room 7 were competing for the title of class thug(恶棍). Tommy was not a big boy,
111、 but he walked big. His fists were always clenched, and his posture said, Ill get you if you mess with me. He was eleven years and appeared to be headed for big trouble.Perhaps it was not until that moment that Tommy recognized the effect his behavior could potentially have on others. Perhaps he had
112、 already noticed that he was being mean and searching for a way to change. Either way, here was my golden opportunity to do something with him. I asked the teacher if I could take Tommy and other boys she considered to be the biggest troublemakers and meet with them twice a week. She felt thrilled.
113、So I began meeting with the boys and asked them each to make one small, obtained goal-something they could achieve in a weeks time. Tommys goal was to stop laughing and pointing at people. He was to make a mark on a piece of masking tape(胶带纸) we had applied to his desk every time he noticed himself
114、pointing and laughing. I was hopeful.注意：1. 所续写短文的词数应为150左右；2. 应使用5个以上短文中标有下划线的关键词语；3. 续写部分分为两段，每段的开头语已为你写好；4. 续写完成后，请用下划线标出你所使用的关键词语。Paragraph 1:Several weeks passed, I checked in to the classroom and noticed a change. _Paragraph 2:I was so proud of Tommy that I knew never again would anyone mistake
115、 this boy for a bully! _【答案】Several weeks passed, I checked in to the classroom and noticed a change. The room appeared calm. The children appeared on task. One boy, not one to ever be serious about anything, whispered to me with a tone of combined disbelief and joy, “Not only is Tommy not teasing p
116、eople, hes even getting other people to stop! Its like we are all being nice to each other. Its weird!” Now, when John trips, or Hannah misspells a word, there is no laughing. There is no hesitation to raise a hand in Room 7. The students know it is not stupid to make a mistake and ask questions. To
117、mmy, wont allow any teasing.I was so proud of Tommy that I knew never again would anyone mistake this boy for a bully! From then on, teachers, used to have a headache for the bully, always mentioned Tommy with enormous compliments. Tommy won the respect of everyone who was willing to befriend him an
118、d followed his example. A born leader who once needed direction has changed to be an inspiration to his classmates, to me and to countless others. I am hopeful that Tommy will carry the torch of kindness and pass it onto all those with whom he interacts. Tommys companion and kindness certainly prove
119、d to be appealing in Room 7! (all these came down to Tommys conscience and self-help. Sometimes, what our behaviors mean and how they affect others depends on ourselves.)【解析】【分析】本篇书面表达是读后续写。通过阅读所给文章可知，Tommy在学校里经常欺负同学，听完一首关于校园欺凌的歌曲之后，他意识到了自己的错误并决定在老师的帮助下改正。【详解】续写部分分为两段，第一段开头是：几个星期过去了，我来到教室，发现情况有了变化。所
120、以应该写教室里具体的变化。要详细描述Tommy的变化和班级同学对于这种变化的反应。第二段开头是：我为汤米感到骄傲，我知道再也不会有人把这个男孩当成恶霸了！所以应该写这件事之后汤米变成了什么样的人，并对以后的生活和学习产生了哪些积极影响。续写时要求使用5个以上短文中标有下划线的关键词语，给续写增加了写作难度，我们要熟悉所给划线词语，恰当的时候加以运用。最后还要注意所续写短文的词数应为150左右；续写完成后，请用下划线标出你所使用的关键词语，按要求完成写作任务。【点睛】本文描写详略得当，使用了高级词汇和高级句子。如：Not only is Tommy not teasing people, hes even getting other people to stop!本句运用了倒装句；A born leader who once needed direction has changed to be an inspiration to his classmates, to me and to countless others.本句使用了定语从句。全文中没有中国式英语的句式，显示了很好的英语驾驭能力。